The Norwegian Seafood Council (NSC) will be attending this year’s Middle Eastern trade shows Seafex, in Dubai, and Horeca, in Saudi Arabia.

The organization is inviting Norwegian exporters to attend the events to further develop the potential for Norwegian seafood in the region.

Participation is free for the exporters, and the registration deadline for both events is in September.

"The Middle East region is an important part of the focus on new markets for Norwegian seafood,” said Ingelill Jacobsen, project manager for new markets at NSC.