While fish counters remain under pressure from processed fish, Keenan Seafood, a fresh supplier in Northern Ireland, scored its second fresh-fish counter contract with UK retail giant Tesco.

Fresh fish counters need to add value to their fish if they want to stay relevant, Keenan Seafood CEO Robert Shanks told IntraFish.

The company signed a similar six-figure deal back in October 2017. The first fish counter is located in Brida, Northern Ireland, while the new deal is for a counter in Urie.