The Marine Stewardship Council is launching Sustainable Seafood Week across 78 stores operated by eight major Chinese retail chains.
The event, which begins Aug. 6, is the third program initiated by MSC China program, under a program organized by China Retailer and Chain Store Association (CCFA), World Wide Fund (WW) and UNEP China program.
Participating retailers include: Aeon, Metro, Ole’(food hall) under China Resources Vanguard, Concord Investment China Ltd.(RT-mart), Rainbow, City Shop, Sam’s Club, and IKEA China
The one-week program, will include traditional seafood tasting demonstration, supported by MSC key partners such as Clearwater, Chang International, Zoneco and Frosta.
MSC
