Just two years after the Marine Stewardship Council (MSC) opened its office in Milan, Italy, it has two major retailers on board to support its cause: Carrefour and Lidl.

And the group is hopeful to add another major, so far un-named, retail partner to the eco-label into the southern European market soon, Francesca Oppia, program director at MSC Italy, told IntraFish.

"Currently, we have an open dialogue with all retailers as we have to understand both their assortment and the supply chain," she said.