In 2011, Canada Safeway made an important commitment to shift their procurement of fresh and frozen seafood to sustainable sources.
Over the past five years it has worked towards this goal and in 2015, 92 percent of seafood sold was from sustainable sources.
This marks a large improvement from 2012 where only 51 per cent of seafood sold met Safeway’s commitment.
Canada Safeway partnered with SeaChoice in 2011 as part of their corporate social responsibility mandate.
The core of Canada Safeway’s policy stated that by 2015, all fresh and frozen seafood will be sourced from sustainable sources, or be in a credible improvement project.
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