Atlantic Sapphire CEO: Customers prefer the taste of our land-based salmon over conventional farmed salmon

Tasting panels have found Atlantic Sapphire salmon to be 'more mild' than conventionally farmed salmon, the top exec said.

Johan Andreassen, Atlantic Sapphire CEO.
Johan Andreassen, Atlantic Sapphire CEO.Foto: Anders Furuset
Published 12 March 2020, 04:37Updated 12 March 2020, 14:09