Live lobster supplier Maine Coast is targeting sales growth this year despite the body blow of losing the Chinese market to 25 percent tariffs on US-sourced shellfish and crustaceans.

"That's the goal. I'm pretty bullish on it, but I guess I won't know until December 31," Maine Coast Vice President of Sales and Marketing Sheila Adams told IntraFish. "We are trending towards it, which gives us great optimism."

Adams said Maine Coast is entering new markets that the company historically hasn't focused on, but the strategy is challenging given other US producers are also scrambling for new markets in the wake of the China shut out.