As the world aims to produce more food for more people in a more sustainable manner, the market for land-based aquaculture is heating up. To illustrate, one study predicts the North American aquaculture market will increase from $6.43 billion in 2018 to $9.69 billion by 2027, growing 50 percent over the decade.

While land-based aquaculture is still a relatively nascent field, innovative startups are emerging to help the industry succeed by providing critical information that can unlock new efficiencies in their operations.

Case in point? ReelData AI, a Canadian technology company headquartered in Halifax, leverages artificial intelligence (AI) to help salmon farmers increase profitability and mitigate risks. They do this by using AI and machine learning to improve feeding systems, detect health issues faster, and measure biomass distribution more effectively. At the center of land-based aquaculture is the belief that it can be a sustainable approach for fish production. ReelData’s technology helps farms achieve higher levels of sustainability, a fact validated by having been accepted as a partner organization of the United Nations’ Decade of Ocean Science for Sustainable Development.

ReelData, which was founded in 2018, is already making a splash. For example, the company recently inked a pact with Atlantic Sapphire, one of the biggest players in the industry. Earlier this year, the major salmon producer chose to deploy ReelData AI’s feeding solutions across its land-based facilities in Denmark and the United States.

Co-founder and CTO Dr. Hossein Salimian (pictured left) with co-founder and CEO Mathew Zimola at their office in Halifax.

The relationship between ReelData and Atlantic Sapphire serves as a testament for the use of artificial intelligence within land-based aquaculture. ReelData is working on the cutting-edge to solve problems have been around for some time, and their traction proves that they have what it takes to be the solution.

The ReelData difference

According to ReelData, their solution is the first of its kind on the market. As the company continues to make a name for itself, more and more salmon producers are investing in the startup’s leading-edge technology. In large part, this is because ReelData delivers several benefits to salmon farmers, including:

  • Accurate biomass , which enables optimized sales management and growth analysis without disturbing the salmon—which has traditionally been a huge pain point for farms.
  • Automated feed , which is made possible by monitoring the amount of wasted feed not being consumed by fish in real-time and adjusting the tank’s feeding level accordingly. In turn, this enables farmers to maximize biomass while minimizing unnecessary waste, which substantially reduces costs for the farm without compromising on revenue by not feeding enough.
  • Health monitoring , which is in development and enables farmers to identify stress indicators before they become fatal. This is very useful for companies looking to mitigate risks and proactively alter operations.

Here’s how it works: ReelData’s intelligent vision technology (i.e., underwater cameras) are trained to study fish behavior and tank environments. This information is used to predict critical metrics in real-time, including biomass, feed optimization, and health tracking—the metrics farmers need to ensure their fish and businesses stay healthy.

Simply put, the company is committed to land-based aquaculture and sustainability. And they also understand that every farm is unique, so they work with their clients to customize solutions that support their specific needs, workflows, and requirements.

“We’re on a mission to help land-based fish farms find and solve inefficiencies, reduce waste, and improve their decision-making process throughout their core operations,” the company’s mission reads. “Our solutions help empower fish farmers and give them the resources they need to better support the ever-increasing demand for seafood globally.”

To learn more about the promise of ReelData’s technology, visit their website and connect with Peter Gale, Vice President of Operations and Business Development, on LinkedIn.