I can’t bear to watch
Several years ago British canned seafood brand John West released what has become a classic seafood ad. It features a fisherman fighting a grizzly bear over a salmon. Click here to view
What a wonderful fish
In 2012, the three big tuna canning companies launched a series of consumer canned tuna ads in the United States. There was data showing the ads moved the sales meter, but the tuna canners abandoned the promo, nonetheless. Click here to view
Jaws!
Here’s another great one from the John West seafood brand.
