NEWS

See all articles

Legal Sea Foods called sexist, misogynist over Hillary Clinton ad

The company's CEO claims the reaction has been 'bizarre.'

Legal Sea Foods’ latest ad featuring a portrait of Hillary Clinton with the caption “We have a term for cold fish. Sushi” is raising criticism in Boston area, reports Boston.

The company’s CEO said the reaction to the commercial was “bizarre”, after the controversial ad was published in Monday’s print edition of The Boston Globe.

“Our ads tend to be a little bit provocative to begin with,” said Roger Berkowitz, the company's CEO.

“This one was kind of interesting, because the blowback  -- in terms of people saying there was misogyny, there was racism, there was sexism -- it was such a bizarre, knee-jerk reaction.”

---

For more seafood news and updates, follow us on Facebook and Twitter or sign up for our daily newsletter.