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Regal Springs swipes another Nomad exec

Tilapia giant appoints new sales executive in Europe.

Tilapia giant Regal Springs appointed another Nomad Europe executive to head up its sales in Europe, the group’s CEO Achim Eichenlaub told IntraFish.

The company named Petra Weigl as its general manager for sales in Europe, and she began her role on Aug. 1.

Prior to this, Weigl was channel director discount international at Nomad Foods Europe for the past couple of years and prior to that she was general manager for private-label at Iglo, also part of Nomad Foods Europe, for nearly seven years.

In her career Weigl has also held positions at Coppenrath & Wiese and was also previously head of new product development at Pickenpack for more than 13 years.

“We have been selling our premium tilapia in western Europe for many years and are willing to increase our sales presence in markets which present viable opportunities,” Eichenlaub told IntraFish.

“We have recently hired Petra Weigl from Nomad Foods [start date Aug. 1] as GM sales Europe to help us achieve our growth ambitions.”

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