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Poke meals boom in US workplaces

Office catering has a new rising star in Hawaiian poke.

San Francisco-based office catering company ZeroCater said its deliveries of poke-based meals to US workplaces this year is up 76 percent over 2016.

The Hawaiian marinated raw fish dish, served over rice and topped with vegetables has seen a surge in popularity across the United States in recent years.

"At the end of 2016, industry experts predicted poké would have a significant influence on the restaurant space in 2017 with menu additions and new concepts. Naturally, the office catering space wasn't far behind," said said Arram Sabeti, CEO of ZeroCater.

A focus on healthy eating while at work is one factor driving the popularity of poke, he added.

With clients' increased interest in poke, ZeroCater brought on five new poke vendors to accommodate demand, including Pokéworks in the San Francisco Bay and New York regions.

"We strive to keep our offerings fresh and exciting so that our clients and their employees enjoy their food programs to the fullest," said Sabeti. "As wellness becomes increasingly important in the workplace, especially among millennials, poke is a fresh, flavorful option loaded with veggies and omega-3s."

ZeroCater caters to thousands of offices by offering a selection of cuisines from more than 500 top-rated restaurant partners nationwide.


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